# Social media budgeting & ROI

> Direct answers on what to spend, how to value your time, whether a tool pays for itself & how to tie social posts to results.

## [How much should a small business spend on social media?](https://www.dunsocial.com/hub/social-media-budgeting-and-roi/how-much-should-a-small-business-spend-on-social-media.md)

A framework for deciding how much a small business should spend on social media, based on goal, stage & time instead of a fixed percentage.

## [How to set a social media budget](https://www.dunsocial.com/hub/social-media-budgeting-and-roi/how-to-set-a-social-media-budget.md)

A simple way to set a social media budget: list the real cost lines, start small, tie spend to a goal & review it on a schedule.

## [How to calculate the time cost of social media](https://www.dunsocial.com/hub/social-media-budgeting-and-roi/how-to-calculate-the-time-cost-of-social-media.md)

How to work out what social media really costs in hours: track the tasks, value the time & see where a tool or a process change saves it.

## [Is a social media management tool worth the money?](https://www.dunsocial.com/hub/social-media-budgeting-and-roi/is-a-social-media-management-tool-worth-the-money.md)

How to judge whether a social media tool pays for itself: compare hours saved, consistency gained & cost, & know when free is enough.

## [Freelancer, tool or agency: what's the right way to run social media?](https://www.dunsocial.com/hub/social-media-budgeting-and-roi/freelancer-vs-tool-vs-agency-for-social-media.md)

How to choose between doing social media yourself with a tool, hiring a freelancer or paying an agency, based on budget, time & control.

## [How to cut social media costs without cutting results](https://www.dunsocial.com/hub/social-media-budgeting-and-roi/how-to-cut-social-media-costs-without-cutting-results.md)

Practical ways to spend less on social media: drop low-value work, batch tasks, reuse content & trim tools you don't use.

## [How to measure social media ROI](https://www.dunsocial.com/hub/social-media-budgeting-and-roi/how-to-measure-social-media-roi.md)

A practical way to estimate social media return on investment: count real costs, pick the outcomes you can trace & be honest about what you can't.

## [How to attribute leads & sales to social media](https://www.dunsocial.com/hub/social-media-budgeting-and-roi/how-to-attribute-leads-and-sales-to-social-media.md)

How to trace leads & sales back to social posts using tagged links, simple questions & your own analytics, plus the limits of attribution.

## About this document

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Machine-readable summary of the whole site: https://www.dunsocial.com/llms.txt

## Company

- Product: DunSocial, https://www.dunsocial.com
- Legal entity: THISUX PRIVATE LIMITED, Chennai, Tamil Nadu, India
- Support: support@dunsocial.com
- Open the app: https://app.dunsocial.com/login