# Social media platform guides

> Direct answers to specific per-platform social media questions: what actually works on Instagram, LinkedIn, X & every other network.

## [How to choose which social media platforms to use](https://www.dunsocial.com/hub/social-media-platform-guides/how-to-choose-which-social-media-platforms-to-use.md)

A practical way to decide which social media platforms are actually worth your time, based on audience & content fit, not a generic checklist.

## [How do social media algorithms actually work?](https://www.dunsocial.com/hub/social-media-platform-guides/how-do-social-media-algorithms-actually-work.md)

The general mechanics behind social media algorithms: what actually predicts reach, & why chasing the algorithm directly usually backfires.

## [Instagram marketing strategy guide](https://www.dunsocial.com/hub/social-media-platform-guides/instagram-marketing-strategy-guide.md)

A practical Instagram strategy: which formats actually perform, how often to post, & what to get right before worrying about growth tactics.

## [LinkedIn marketing strategy guide](https://www.dunsocial.com/hub/social-media-platform-guides/linkedin-marketing-strategy-guide.md)

A practical LinkedIn strategy: personal profile vs company page, what actually gets read, & a realistic posting cadence for a professional audience.

## [X (Twitter) marketing strategy guide](https://www.dunsocial.com/hub/social-media-platform-guides/x-marketing-strategy-guide.md)

A practical X strategy: single posts vs threads, a realistic posting cadence, & why X rewards volume more than most other platforms.

## [Threads marketing strategy guide](https://www.dunsocial.com/hub/social-media-platform-guides/threads-marketing-strategy-guide.md)

A practical Threads strategy: how it differs from X in tone & pace, what actually gets replies, & how to avoid treating it as a copy-paste target.

## [Bluesky marketing strategy guide](https://www.dunsocial.com/hub/social-media-platform-guides/bluesky-marketing-strategy-guide.md)

A practical Bluesky strategy: who is actually there, why the tone differs from X, & a realistic approach for a brand still building an audience.

## [TikTok marketing strategy guide](https://www.dunsocial.com/hub/social-media-platform-guides/tiktok-marketing-strategy-guide.md)

A practical TikTok strategy: what the algorithm actually favours, a realistic posting cadence, & why polished ads underperform native-feeling video.

## [YouTube Shorts strategy guide](https://www.dunsocial.com/hub/social-media-platform-guides/youtube-shorts-strategy-guide.md)

A practical YouTube Shorts strategy: how it differs from TikTok, what the format rewards, & how it can feed a channel beyond just Shorts.

## [Pinterest marketing strategy guide](https://www.dunsocial.com/hub/social-media-platform-guides/pinterest-marketing-strategy-guide.md)

A practical Pinterest strategy: why it behaves more like a search engine than a social feed, & what actually keeps a pin surfacing months later.

## [Reddit marketing without breaking the rules](https://www.dunsocial.com/hub/social-media-platform-guides/reddit-marketing-without-breaking-the-rules.md)

How to participate on Reddit as a brand without getting banned: subreddit rules, self-promotion norms, & what genuinely works here.

## [How to use Discord & Slack for social media content](https://www.dunsocial.com/hub/social-media-platform-guides/how-to-use-discord-and-slack-for-social-media-content.md)

How Discord & Slack fit into a social media presence: community announcements, why they are not a broadcast feed, & what to actually post there.

## [How many social media platforms should a business actually manage?](https://www.dunsocial.com/hub/social-media-platform-guides/how-many-social-media-platforms-should-a-business-actually-manage.md)

A practical way to decide how many social media platforms is actually sustainable, based on team size & realistic output, not ambition.

## About this document

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## Company

- Product: DunSocial, https://www.dunsocial.com
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